The MNC Strategic Plan provides a blueprint, describing your agency, its services, the competitive environment, management team, financial health, and business risks.
The plan allows you to…
- Identify and describe the target client or donor profile, features, advantages and benefits of your operation, fund raising, program or service.
- Examine the board and its skillsets, contribution, knowledge of mission and education about their roles and responsibilities.
- Develop marketing plans including full descriptions of targeted promotional campaigns with implementation timelines. You also get to examine market conditions, the nature of your clients or donors, as well as your competitors, penetration potential, and projected results of your marketing campaigns.
- Develop staffing plans including identifying the key stakeholders, skills, attitudes and expertise needed to build the venture.
- Develop management plans including full descriptions of management systems and timelines for implementation.
- Develop financial plans including projected startup costs, operating costs, revenue, profits, and break-even analysis for the first 3 to 5 years.
- Projected financial plans allow you to effectively predict upcoming problems, or prevent them. In other words, the perspective gained through your Strategic Business Plan can make a significant contribution to your organization’s success, and help you get the funding you require. In fact, most granting institutions and private investors will not even talk to you without a solid financial plan.
- Identify building and equipment needs including vendors and cost estimates.
- Formulate the agencies milestones including timelines for upcoming fund raising and services in development.
Strategic Business Planning – click to download PDF